So who am I?

My name is Krista Kruft and the most constant thing in my life has been change. When I was 2 years old my parents picked me up and moved to Tanzania which was the start of a multi-cultural life. As an expat kid and later as an expat adult working for INGOs, I lived and worked in 15 cities in 8 countries spread across 4 continents. In this dynamic international work life, I lost jobs and relationships and found new ones. I’ve lost count of the number of countries I have visited for studies, work or for pure adventure, but I am grateful to have travelled the world. It allowed me to take part in different cultures and communities and has shaped me to who I am today: a bilingual (English-Dutch) global citizen with a passion for the wellbeing of people and nature. 

I’ve always loved my professional life, be it working for children’s rights, gender equality or climate action. It gives me purpose and channels my creativity. But I’ve also experienced what it’s like to be a female professional balancing career with family and dealing with life’s vagaries. After recovering from my own burn out I decided to focus on coaching female professionals like you to bring back your energy, inspiration and purpose in work and life! Besides my coaching practice I work as Leadership Engagement Lead at PACE and as a mentor and trainer at the Partnership Brokers Association





Why work with me?

Because I’ve been where you are. Because I have been balancing an international career with being a mom, a partner, a friend, a daughter, sister, you name it. And because I’ve often lost my way in this balancing game, which was the best thing that could have happened to me. It led me to explore more of who I was and which paths I wanted walk in life.

It led me down the path of becoming a Reiki Master and Teacher with the compassionate support of my Reiki Master Kamal Tolia in Nairobi, Kenya. It led me to explore many other energy healing methods which still enrich my life on a daily basis. 

It also led me down paths in diverse organisations in different countries, playing different roles. The common thread across all these roles was connecting people and organisations to achieve something bigger than themselves.

And lastly, it led me down the path of becoming a coach, something I talked about for 10 years until I ran out of excuses and I started my own practice. Because this gives me joy.  

 I am a NOBCO certified coach (Dutch Order of the Profession of Coaches) and received my training at the Dutch Academy of Psychotherapy. I also trained with Psychodidact as coach, counselor and conflict mediator. I am a certified Reiki Master and Teacher and life long learner of energy healing modalities.

“ No need to hurry, no need to sparkle, no need to be anyone but one self”

Virginia Woolf

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